Peoples Jewellers wanted to launch a festive campaign for Diwali, focusing on promoting gold jewelry as the perfect gift for the celebration of light and prosperity.
We created a campaign centered around a series of digital banners, paid social posts and personalized emails that showcased the brand's curated jewelry collections.
Agency: Publicis
Executive Creative Director: Helder De Freitas
Copywriter: Adrian Smith
Art Direction: Pierre-Ange Aznar
Design: Pierre-Ange Aznar